February 17, 2023
Contact Info
[email protected]
01483 789 434
67 The Copse, Palacefields, Runcorn, England, WA7 2TN
Techno Spher LTD
Surrey County Council identified rising cases of chlamydia among young people across Surrey. Recognising a need to use digital platforms to reach this audience, Surrey County Council came to NetMaxRes for help.
Having worked together before, Surrey County Council knew it could rely on NetMaxRes to reach its target audience of young women across Surrey.
NetMaxRes identified Snapchat and Meta (Facebook and Instagram) as the platforms that both allowed adverts related to sexual health and had high usage among young women.
Working closely together, Surrey County Council and NetMaxRes created an advertising campaign using static images and animated assets.
Using bright, bold colours and featuring young women, the adverts contained clear messaging around the health risks of chlamydia with a direct call to action to order a free testing kit.
Running over three months, the campaign achieved 3,397,519 impressions, successfully delivering the messaging of free testing kits to women aged 16-24 across Surrey.
Do you have a target audience you need to reach? Contact us now at [email protected] to discover how we can help your message reach the right people.